Milan, ItalyAgency: H-FARMClient: GoogleArt direction: Andrea BonaccorsoEvent Manager: Marta CarotiPhotos: Valentina Ciarapica, Martina ToffoloRole: Graphic Designer Junior
The aim of this project was about visually representing the sound of a voice.
With this as the aim, I started to develop the identity for this event about conversational AI. Since electronic voice sounds noticeably different from a natural human voice, I used two type of waves in the artwork to describe the difference. The one which represents a human voice is rippled into the body of the artwork while the artificial voice, being different and sharper, shapes the typography.
This project was designed for a Google event based around conversational AI.